Virtual Facilitator

Unsurpassed insight from focus group and interview data.

For the organization in need of deep insights from customers, employees, or front-line work participants, Virtual Facilitator is the most insightful, expansive, and cost effective process to make sense of verbal response data.

Reduced Costs

After calculating for facilities, participant incentives, moderator fees, and a variety of other costs associated with traditional focus groups, a single session could cost upwards of $10,000 or more!

Virtual Facilitator allows you to collect the same qualitative data at a fraction of the cost by eliminating the need for many of those in-person fees.

Increased Speed

Traditional focus groups require time. Time for planning/preparation, time for travel to and from the facility for both participants and moderators, and time for the actual session. This can add up to hours or even days spent from start to finish.

Virtual Facilitator significantly reduces the time required by allowing participants to log-in at their convenience and answer the questions at their own pace.

Increased Participation

Depending on the purpose of the focus group, best practices state most traditional focus groups should include anywhere between 5 and 12 participants. Combined with the cost and time required for each session, this severely restricts the amount of overall participants organizations can include in their data gathering.

Virtual Facilitator exponentially increases the amount of participants your organization can reach by allowing for unlimited participants to participate in the same session.

Increased participation also allows for more of your employees and/or customers to feel like their voices have been heard – increasing satisfaction and buy-in.

How does Virtual Facilitator Work?

Virtual Facilitator is a process for capturing qualitative data that incorporates a mobile app, cloud computing power, and AI to increase the speed and reach of data gathering, while saving money and time. Users of Virtual Facilitator work in close partnership with the professional service division of HumanCapitalWorks, LLC to gain insights into their most pressing organizational and customer research

Identify a set of questions to be uploaded to the app

Participants log in and, after setting a video and audio baseline, answer the questions by recording themselves on their phone

Using visual and audio recognition, VF translates the responses into text

Qualitative data is reported back to the organization

VF analyzes the text and compares responses to identify themes

Want to know more?

Download Virtual Facilitator today!